How To Use Twitter For Business - Basics, Pro Tips & Tools To Make More Sales
From the very first steps we’re going to walk you through the stages of how to use Twitter for business: how to create your user profile, how to find your audience, what kind of topics you should look for and how to make posts, how to find influencers and build a group of followers, and what kind of extra tools you can boost your performance with.
Managed Hosting: The Complete Guide (Basics, Pros & Cons)
Today managed hosting (e.g. managed ecommerce, especially managed Magento hosting) has become a standard in its field – especially with bigger companies – as a way to outsource IT tasks or to operate an existing infrastructure. This can range from on-site professionals operating on premises through remote support to supervision of applications migrated to the cloud.
How to Build Your Marketing Team: Structure, Roles and Requirements – for Any Company Size
It is quite common with smaller companies and startups that, in the early stages, only one or two people do marketing tasks. Many times, for the simple reason that there is no budget to hire more staff or because the owners are afraid to grow the team. But it shouldn’t necessarily be like that.
Creating a Profitable Online Store in 24 Hours? – 25 Inspiring eCommerce Case Studies
You can learn a ton from the experience of others. That’s why we gathered 25 eCommerce case studies that will surely inspire you to build up a successful online store.
Epic Fail Guaranteed: Starting Your eCommerce Business Without Step Zero
If you want to set foot in the world of ecommerce, you can do it in two ways: starting with introducing a product or starting with building an audience. In either case, you mustn’t miss step zero: market research. So how to start an eCommerce business smartly?
eCommerce vs. Brick and Mortar: What Last Year's Holiday Figures Tell Us About the Future of Commerce
The retail year ended with a whimper and a bang, depending on if you were in brick and mortar or e-commerce. Holiday spending in the USA exceeded $1 trillion, but that wasn’t enough to fill the stockings of every retailer... Brick and mortar vs. online: what do holiday stats say about recent retail trends? Let's have a look!
Magento AWS – The Definitive Hosting Guide
Today there are approx. 12,000 Magento stores that are hosted by Amazon’s cloud-based solution and this number is increasing as Magento AWS hosting is getting more popular. Let’s see what exactly this is and what benefits it can bring to your online business.
Shopping Cart Abandonment: 63 Mind-Blowing Stats & 17 Ways To Crush It Right Now [+INFOGRAPHIC]
If you can reduce the number of cart abandonments, your income will increase significantly. However, to be able to do that you need to know the reasons and how to tackle the problems. Although we’re sure you that you’ll never overcome cart abandonment totally, it may be enough that you keep and lure back just a few percent of your abandoning shoppers – because that will result in a nice rise in revenues.
eDM Marketing: Definition, Mistakes to Avoid and 3 Indicators You Need to Watch
In today’s article we take a closer look at electronic direct marketing, consider what we have to pay special attention to if we want to build a community, and examine some outbound email statistics. First, we define eDM, then give useful advice regarding legal requirements. We give a step by step introduction to each important stage of an email’s journey: from clicking “send” to its final destination, a conversion. We will also discuss some important statistics of KPIs
Facebook for eCommerce – How to Multiply Your Sales Today
This article will help you use the biggest social media site successfully in ecommerce. An ecommerce store cannot neglect social media – most of them do anyway. Even those online shops that are on Facebook, usually don’t invest very much energy in that.
Retargeting marketing in ecommerce: basics + 13 Retargeting Methods & Bonus Case Studies to Boost your Conversion
Retargeting and remarketing have been the buzzwords of the last couple of years in marketing. Everybody talks about these techniques, but …
Business Intelligence: basics you need to know
In this article about BI (Business Intelligence) we attempt to walk around the topic with a practical approach: where the concept of business intelligence derives from, what relationship it has with the collected data, how a company database can support the processes of an enterprise and what roles data have in this system.