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Acuity is a premium creative agency featuring world-class industry professionals with an unmatched creative flair in the mobile industry. As Acuity Studios' lead motion designer, I was commissioned to create a promotional video that would leave a lasting impression on anyone who saw it. In order for this to work, I needed to develop a set of assets which had connotations around Acuity's brand, which I would use throughout the duration of the promotional video.