six different colored bottles of perfumes with the same price label on them, all labeled in
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Poison by Christian Dior c1985

Poison was launched in Paris in 1985, trademark records show that the name was trademarked in 1983. The Beginning: Poison was the first fragrance that did not use the Dior name in it's title like Diorella, Diorama, Dioressence, Diorissimo, Dior-Dior, Miss Dior. Dior Dior was a failure which led to a massive corporate shake up a decade before. This fragrance sought to invigorate the company's stable of fragrance products, which appeared to be losing their flavor and edge with the consumers…

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