Agency Mother New York did a excellent job with this campaign for BikeNYC, the portal for all things bicycling in New York City. The campaign is launched in order to stay ahead of the debate on the upcoming bike share program (Citi Bike) in New York City.
Tornado Smith posts a letter while riding penny farthing bicycle. He is wearing a learner plate and his bike is advertising his Wall of Death act. –Derek Berwin/Hulton Archive THE WALL OF DEATH DAREDEVILS