Eyeshadow placement according to eye shape. Can you see your eye shape here? Forget how other people wear their eyeshadow, stick to your eyeshape, it will make all the difference to your overall appearance.
her makeup is cute but oh my word her EYES are gorgeous! I might try blue eye color contacts someday to see what I'd look like with blue eyes. Plano color contacts are worn purely to change eye color and have no lens power for visual correction.